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Navigating the Discover Boating Miami International Boat Show

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Your All-Access Pass to the World’s Premier Maritime Event

Each February, boat lovers and maritime enthusiasts from all over travel to South Florida for the world’s largest boat and yacht show. The Discover Boating Miami International Boat Show is a premier maritime event showcase hosting over 1,000 exhibitors, boats, and activations. This year’s event spans from February 14 to February 18, and it’s sprinkled across land and sea with six locations. Ballyhoo Media has your brand’s all-access pass to this year’s showcase and a few tips on how you can make the most of your time.

For the Boat Enthusiast

From catamarans, sailboats, speedboats, mega yachts, kayaks– you name it, the Discover Boating Miami International Boat Show has thousands of them. Each location during the showcase offers a different experience and plenty to see and do. Boat lovers can view the latest vessels on the market, learn about new technologies, and purchase the boat of their dreams. If you’d like to test out your sea legs, there will be plenty of vessels available for test driving at the Venetian Marina. This year the boat show also has the SuperYacht Miami experience at Yacht Haven Grande Miami. This exclusive marina will house some of the world’s most renowned MegaYachts, enthusiasts will need a VIP ticket to view the elite vessels up close.

For the Innovator

The Miami Beach Convention Center, The Progressive Boat Show Experience, and Herald Plaza, are the hotspots for innovation and education. Maritime techies can talk to engine manufacturers, marvel at marine accessories, attend educational seminars, and purchase the top of the line gadgets and gizmos. The Fred’s Shed Interactive Learning Center will feature free tips and tricks about servicing boat engines, operating, and maintaining a boat.

For the Environmentalist

The Miami International Boat Show is the epitome of a party with a purpose. With an estimated $1.3 billion economic impact on the state of Florida, the showcase plays a vital role in stimulating the economy. However, the Miami International Boat Show’s impact is not limited to revenue; the showcase is also committed to protecting marine wildlife and increasing its sustainability.

To date, Informa US Boat Shows has donated a $300,000 contribution to the Fish and Wildlife Foundation of Florida (FWC) to support multiple initiatives advocating for environmental preservation. The Discover Boating Miami International Boat Show is partnering with Nova Southeastern University’s Charismatic Megafauna and Oceanography Laboratory and local non-profits the Miami Fund and Loggerhead Marinelife Center to ensure the effectiveness of their conversation efforts. 

For their environmental commitment, they are investing over $2.8 million dollars to eliminate the use of diesel generators and reduce electricity usage with energy-saving technology, which will result in an estimated 15-20% decrease in the event’s carbon impact. To learn more about this year’s sustainability efforts, visit,

How to Get Your Brand in the Action

Whether you’d like to reach an audience of boat enthusiasts, techies, environmentalists, or beautiful people looking to have a great time, Ballyhoo Media can get your brand in front of the right people. Ballyhoo is the only OOH advertising company with VIP access to the Miami International Boat Show.

Ready to dominate the boat show? Click Here to speak with a rep today!